New Ford Bronco for Sale Near Reading, PA — Tom Masano Ford
Looking for a new Ford Bronco for sale near Reading, PA? Tom Masano Ford in Shillington has the Bronco inventory you’ve been searching for. Whether you want the rugged, trail-ready Ford Bronco or the versatile Bronco Sport, our dealership at 1600 Lancaster Ave offers competitive pricing, expert guidance, and test drives available seven days a week.
The Ford Bronco has become one of the most sought-after SUVs in Berks County and beyond. With its removable roof and doors, available 35-inch tires, and legendary off-road capability, the Bronco delivers adventure-ready performance that no other midsize SUV can match. At Tom Masano Ford, we maintain a strong selection of new Bronco models so you can find the right trim, color, and package without the wait.
2026 Ford Bronco Trim Levels and Pricing
The 2026 Ford Bronco is available in several trim levels, each designed for a different type of driver. Here’s what you can expect at Tom Masano Ford near Reading, PA:
Bronco Base
The entry point to Bronco ownership starts at an MSRP of approximately $36,800. The Base trim includes the 2.3L EcoBoost engine with 275 horsepower, a standard 7-speed manual transmission, and Ford’s HOSS (High-Performance Off-Road Stability Suspension) system. Available in both 2-door and 4-door configurations.
Bronco Big Bend
Starting around $40,500, the Big Bend adds convenience features like an 8-inch touchscreen with SYNC 4, heated front seats, and upgraded cloth seating. This is the most popular trim for daily drivers who want off-road capability without sacrificing comfort.
Bronco Badlands
Priced from approximately $44,300, the Badlands is built for serious off-road performance. It includes front and rear locking differentials, a disconnecting front stabilizer bar, 33-inch mud-terrain tires, and the advanced 4×4 system with seven G.O.A.T. (Goes Over Any Type of Terrain) modes.
Bronco Outer Banks
Starting at around $44,900, the Outer Banks delivers a more refined, street-friendly experience with leather-trimmed seats, a 12-inch touchscreen, and 18-inch machined aluminum wheels. This trim is ideal for Berks County drivers who want a premium daily driver with off-road DNA.
Bronco Wildtrak
From approximately $49,800, the Wildtrak combines off-road capability with premium features. It includes 35-inch Goodyear mud-terrain tires, Bilstein position-sensitive dampers, a 12-inch touchscreen, and the Sasquatch Package as standard equipment.
Bronco Raptor
The ultimate Bronco starts at approximately $68,500. The Raptor features a twin-turbo 3.0L EcoBoost V6 producing 418 horsepower, FOX Live Valve shocks, 37-inch all-terrain tires, and unique Raptor-exclusive body panels with fender flares. This is the most capable factory off-road SUV Ford has ever built.
Why Buy a Ford Bronco from Tom Masano Ford?
Choosing the right Ford dealer in the Reading, PA area matters. Here’s what sets Tom Masano Ford apart for Bronco buyers:
Local Bronco Expertise. Our sales team includes certified Ford Bronco specialists who understand every trim level, package, and accessory option. We’ll help you build the perfect Bronco for your needs, whether that’s weekend trail runs at Rausch Creek or a comfortable daily commute on Route 422.
In-Stock Inventory. We keep a rotating selection of new Broncos on our lot in Shillington so you can see colors, sit inside, and test drive before you buy. No guessing from online photos — come experience the Bronco in person.
Competitive Pricing. Tom Masano Ford offers transparent, competitive pricing on every new Bronco. We also provide Ford financing options, lease specials, and trade-in valuations to make your purchase work within your budget.
Convenient Location. Located at 1600 Lancaster Ave in Shillington, we serve drivers from across Berks County and beyond — including Wyomissing, West Lawn, Sinking Spring, Ephrata, Lebanon, Lancaster, Pottstown, and Allentown. We’re just minutes from Route 222 and Route 422 for easy access from anywhere in the Reading metro area.
Full-Service Dealership. From purchase through ownership, Tom Masano Ford has you covered with a factory-certified service department, genuine Ford parts, and a team that knows your Bronco inside and out.
Bronco vs. Bronco Sport — Which Is Right for You?
Many shoppers in the Reading, PA area ask about the difference between the Ford Bronco and the Ford Bronco Sport. While they share a name and rugged styling, these are two distinct vehicles built on different platforms.
| Feature | Ford Bronco | Ford Bronco Sport |
|---|---|---|
| Starting MSRP | ~$36,800 | ~$30,500 |
| Body Style | 2-door or 4-door | 4-door only |
| Platform | Body-on-frame | Unibody (shared with Escape) |
| Engine Options | 2.3L or 2.7L EcoBoost | 1.5L or 2.0L EcoBoost |
| Horsepower | 275–418 hp | 181–250 hp |
| 4×4 System | Part-time / full-time with locking diffs | Intelligent AWD |
| Removable Roof/Doors | Yes | No |
| Off-Road Capability | Extreme (rock crawling, trails) | Moderate (dirt roads, light trails) |
| Best For | Off-road enthusiasts, adventure seekers | Daily commuters who want AWD versatility |
Bottom line: If you want a true off-road machine with removable top and doors, choose the Bronco. If you want a compact, fuel-efficient SUV with all-wheel drive for PA winters and occasional dirt roads, the Bronco Sport is your match.
Both are available at Tom Masano Ford. We recommend test driving both back-to-back to feel the difference for yourself.
Ford Bronco Features Pennsylvania Drivers Love
The Ford Bronco is especially well-suited for driving in Pennsylvania. Here’s why Berks County and Reading-area drivers are choosing the Bronco:
Winter-Ready 4×4. The Bronco’s advanced four-wheel-drive system with locking differentials provides confident traction on snowy and icy roads throughout Pennsylvania winters. The available Sasquatch Package with 35-inch tires adds even more grip.
PA Trail Access. With locations like Rausch Creek Off-Road Park just 45 minutes away and the Appalachian Trail running through Berks County, the Bronco gives you direct access to Pennsylvania’s best outdoor adventures without needing a separate trail rig.
Open-Air Freedom. The Bronco’s removable hardtop and frameless doors let you enjoy Pennsylvania summers to the fullest. Cruise through covered bridges in Berks County or take the scenic route along the Schuylkill River with the top off.
Towing Capability. The Ford Bronco can tow up to 3,500 pounds, making it capable of hauling a small boat to Blue Marsh Lake or pulling a lightweight camper for weekend getaways to the Poconos or Pine Creek Gorge.
State Inspection Ready. Every new Ford Bronco from Tom Masano Ford comes fully compliant with Pennsylvania state inspection requirements, so you can drive off the lot with confidence.
Schedule a Ford Bronco Test Drive in Shillington, PA
Ready to get behind the wheel of a new Ford Bronco? Tom Masano Ford makes it easy:
- Browse our inventory online to find the Bronco trim and color you like.
- Call us or visit our website to schedule your test drive appointment.
- Visit our showroom at 1600 Lancaster Ave, Shillington, PA 19607.
- Drive your Bronco on roads you know — we encourage real-world test drives, not just parking lot loops.
Our team is available Monday through Saturday to help you find the perfect Bronco. We also offer virtual walk-arounds and video consultations if you’d like to start the process from home.
Frequently Asked Questions About the Ford Bronco
How much does a 2026 Ford Bronco cost?
The 2026 Ford Bronco starts at approximately $36,800 for the Base trim and ranges up to $68,500+ for the Bronco Raptor. The most popular trims at Tom Masano Ford — Big Bend and Outer Banks — typically fall between $40,500 and $44,900 before options and dealer incentives. Contact Tom Masano Ford in Shillington, PA for current pricing and available specials.
Is the Ford Bronco good for daily driving?
Yes. The Ford Bronco is designed to be a capable daily driver, not just a weekend off-roader. The 4-door models offer comfortable seating for five, a modern infotainment system with SYNC 4, and available features like heated seats, adaptive cruise control, and a 360-degree camera. Many Berks County customers drive their Broncos as their primary vehicle year-round.
What is the difference between the Ford Bronco and Bronco Sport?
The Ford Bronco is a larger, body-on-frame SUV with extreme off-road capability, removable roof and doors, and available locking differentials. The Bronco Sport is a smaller, unibody crossover built on the Ford Escape platform with all-wheel drive and a focus on daily driving comfort. The Bronco starts around $36,800 while the Bronco Sport starts around $30,500.
Can the Ford Bronco handle Pennsylvania winters?
Absolutely. The Ford Bronco’s standard 4×4 system with multiple terrain modes provides excellent traction in snow, ice, and slush. Many Reading-area drivers choose the Bronco specifically for its winter capability. The available Sasquatch Package with 35-inch all-terrain tires provides even more confidence in harsh winter conditions.
Where can I buy a Ford Bronco near Reading, PA?
Tom Masano Ford is located at 1600 Lancaster Ave, Shillington, PA 19607 — just minutes from downtown Reading. We maintain new Ford Bronco inventory in multiple trims and colors, and we serve customers from across Berks County, Lancaster County, Lebanon County, and the Lehigh Valley. Visit us or call to check current Bronco availability.